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Automate Updates ⏩ Instant UTMs 👣 Docs for fellow Scripters 🙌 (CTIFLW)

Cool Tools I Found Last Week - a round up of useful scripts and tools that are worth testing. 13 + 1 bonus for fellow Google Ads Scripters.

Author

Francesco Cifardi
December 11, 2024

Hey, before I leave you to your scripts and tools I have an announcement to make: you can now get me (and soon my team) to create custom automations for you!

You can book us for a one-off project, or on a monthly basis. We offer:

  • Up to Unlimited requests

  • Unlimited revisions

  • Free technical project analysis 

  • Tailored recommendations

  • High priority support

  • Full access to the source code

  • Whitelabeling

  • 30 days money back guarantee

This is perfect for you if your business relies heavily on advertising for revenue, but lacks technical capabilities to automate tasks to increase productivity. Ideal for mid to large Ecommerce, startups that raised funding, agencies, or corporates with small marketing teams.

Platforms we automate: Google Ads, Meta Ads, Linkedin Ads, Native, & more.

The tools we use: Custom scripts, Zapier, Make, n8n, Supermetrics, Funnel, & more.

We’re still working on the website, so if you’re interested in learning more submit a request here. Describe your needs, attach your company website, and let’s see if we’re a fit.

THE TOOLS

Creating original automation tools is a slow (and sometimes painful) process, so in the pursuite of providing you value on a more regular basis I thought it’d be a good idea to launch a new format for the newsletter: a list of Cool Tools I Found Last Week, delivered to you weekly.

Let me know if you enjoy it, hate it, you think needs improvement, or there are some cool tools I should cover next week. Hit reply, your feedback is always much appreciated.

Radyant Space: A Treasure Trove for Marketers

Niklas Buschner has created the Radyant Space, a hub for marketers featuring free Looker Studio templates, Google Ads scripts, GPT tools for SEO, Google Tag Manager templates, and live workshops. It’s a must-join resource for search marketers who want to level up their skills.

Flowboost Labelizer Script Updates

Arjan Schoorl has enhanced the Flowboost Labelizer with updates that streamline functionality, such as automatic removal of unused rows, improved error logs, and minor bug fixes.

Automated Client Update Script

Marc Cornelius’ script automates client reporting by sending key Google Ads data to Google Sheets, Gmail, or even ChatGPT for deeper insights. It’s great for agencies looking to save hours on client updates while maintaining a personal touch.

🔗 Check it out: https://pastebin.com/8GjEmszV

Nils Rooijmans’ shared a script that automates the addition of UTM parameters to all campaigns, ensuring accurate tracking even when privacy restrictions remove gclid data. This tool prevents tracking gaps and helps recover lost insights.

Budget Monitoring Scripts for Google Ads

Overspending on Google Ads? Nils also shared his top five scripts for managing and monitoring budgets effectively. These scripts are essential for keeping costs in check and avoiding unpleasant surprises.

Breakeven ROAS Calculator

Dr. Liam Dinneen has developed a free calculator to determine your breakeven ROAS. This tool helps you make data-driven decisions, cut losing campaigns, and scale winning ones with confidence.

E-commerce Profit Calculator

Frederik Boysen’s e-commerce profit calculator allows you to analyze key metrics like traffic, conversion rates, and profit margins. This tool provides actionable insights for sustainable growth and increased profitability.

Budget Pacing Tool

Joy Huynh shares a Google Ads budget pacing tool template that helps you monitor your ad spend efficiently. With this free resource, you can ensure you stay on target and manage your budget effectively.

Napkin AI for Visuals

Jimmy Slagle introduced me to Napkin AI (+ the following 3), a tool that turns text into clean visuals. Ideal for creating LinkedIn graphics, presentation slides, or visually engaging SOPs, this app simplifies the process of making content visually appealing.

🔗 Check it out: https://www.napkin.ai/

Build a Talking AI Assistant

Build a talking AI assistant using ElevenLabs. Create custom brand assistants, customer support agents, and more, all tailored to your specific needs.

🔗 Explore ElevenLabs: https://elevenlabs.io/

Google AI Studio for Video Analysis

Google AI Studio analyzes video ads to pinpoint moments of viewer drop-off, suggest improvements, and offer actionable insights. This tool provides in-depth ad strategy analysis with no guesswork involved.

Poppy AI: Personalized AI Assistants

An advanced tool for creating personalized AI assistants trained on your best content. Ideal for marketers looking to leverage AI that speaks their language and understands their market.

🔗 Discover Poppy AI: https://getpoppy.ai/

Gamma AI: Instant Website Builder

Ruben Hassid shared Gamma AI’s website builder feature. With just a simple prompt, you can generate an entire website in minutes. A fantastic tool for marketers looking for speed and simplicity.

🔗 Try Gamma AI: https://gamma.app/

BONUS: Scripts for Google Ads Documentation

This one is from me. I scraped Google Ads Script documentation and put it in text files (5 parts) so that you can upload it to NotebookLM and save time on other models hallucinations when creating Google Ads Scripts. I’ve also included the suite of python scripts that I used to get the docs, this way you can also keep it up to date on your own, if you want.

Get Custom Automation

Wish a specific Google Ads script had an MCC version? Maybe want to have AI generated assets, or specific reporting? We got you covered!

Submit a request here. Describe your needs, attach your company website, and let’s see if we’re a fit.

Have questions or feedback? Hit reply. Loved it? Share it! 🙂

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